As business owners, we all want to maximise our profit. We can certainly charge more, or work harder and increase our sales. We can ‘trim the fat’ and cull other expenses. We can cut electricity power bills. We should always aim to reduce waste. Wasted electricity is just one (of many) areas as business owners…
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One of the single most important factor for any business is receiving reviews, recommendations and referrals by their customers on the products or experience they have shared with the business. If there is one reason as to why your business doesn’t receive reviews, it is because you are not asking for it. Read Business Plan…
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It’s that time of the year again when you have to reevaluate your business goals. Although not many companies observe this, it is a good business practice to reevaluate and tweak goals in the business in relation to what you have already achieved and what you want to in the coming 6 months. Alternatively, if you…
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In sales, many people believe that receiving an objection is a bad sign. However, if you approach the objection in the right way, then it helps you realize that this is actually a good sign – or rather a great sign. When someone gives you an objection they are essentially saying “I am not convinced…
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One of the simplest (and quickest) ways that a salesperson can fail is by not preparing themselves beforehand for a sales meeting. It is crucial, not just to portray the right behaviour and wear the right attire, but also to have enough knowledge about the person you are about to have a meeting with. This…
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Technically, a business plan is merely a written guide of the ‘what’ and ‘how’ of a business’ potential. A business plan is defined as a formal statement of business goals, explanations that they are attainable and tactics for achieving them. They are not required to be long, narrative and exhaustive. For small and amateur entrepreneurs,…
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When asked what is one of the best tools to use online to successfully grow a business, it is always good to recommend Google Analytics. Why? Read through and know how it makes businesses successful. Read How to Improve Your Digital Sales Conversion Rate. Have you ever wondered anything about the visitors of…
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All forms of leadership and management positions require one to provide coaching to their team. Coaches will guide and support clients. A good coach does encompass many traits, but a great coach encompasses all the good traits that a coach needs. A coach needs to constantly work to develop these traits and implement them to…
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“The secret to change is to focus all of your energy, not on fighting the old, but on building the new.” – Socrates There are a few reasons why change is not just good for us but amazing too. We get way past our comfort zone. We experience more. We go through a path of…
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Working in digital marketing makes one realize that conversions are extremely important for any online marketing campaign. Increasing your digital sales conversion rate is very crucial and all efforts must be made to make sure you do this. Having a good conversion rate means that you will be able to generate high sales volume. An…
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