Donna Stone Business Coaching Writing


Great writing for words that tell, sell and compel


  • Be seen as an expert – or for that matter, simply be seen

  • Improve the SEO ranking on your website

  • Actually sell – writing is a form of sales

  • Drive traffic to your website

  • Compel people to give you their email address

  • Educate, teach or instruct others.

I’m an Australian writer who knows business and has a marketing background, including being a Business Development Manager for many years.   I know how to write which will engage the reader, inspire the prospect to pick up the phone, or take some action.    I work with Australian businesses in a range of areas, including:

  • Writing blogs for other businesses
  • Writing content for business websites
  • Reviewing and editing existing website content
  • Commissions to ghostwrite books or eBooks
  • Writing or reviewing of marketing materials, such as advertisements, brochures and flyers.
  • Articles & Newsletters
  • Assistance with Business Award applications.

I have won, or been a business award finalist 23 times since 2005.  I have guided clients to win their award category and have sat in the judge’s seat and judged awards in Sydney.

With awards, I don’t write them solo but rather guide the business owner in the process.  Who knows your business better than you?  Many business owners start with a goal in mind to win.  That’s great, however, the process of applying for an award usually means so much more.  As you answer the questions, if you see a deficiency in your own business, then now is a great time to address that, improve and then respond in a better fashion, with honesty.  I have had experience with Chamber awards, Small Business Champion Awards, Quest Awards, Telstra Business Awards and many more.

I write material which doesn’t just fill a space or educate, but also which generates business and achieves a result.  What and how you write forms part of your branding and perception around your business.   Your writing needs to be more than stringing a few sentences together or getting someone inexperienced to simply produce content.  Poor writing can, in fact, damage reputation, impression and perception.

If you are keen to write your own content – then check out my writing retreats where I share my decades of experience and show you all the tips and tricks to do it yourself.



List of relevant articles relating to writing, blogging & content reviews:

What is the Perfect Blog Length?

7 Tips on How to Write Great Blogs

How to Improve Your Google Ranking

Love Google and Google Will Love You Back

Donna Stone Business Coaching Writing