When it comes to business marketing, we can afford to make little mistakes but we need to get it right fairly quickly. Many think it’s about the cost of failed marketing, and certainly, that is very relevant. You stuff up an advert or message and you’ve wasted that money. But it’s more than that. It’s…
I always say, if you are in business then you are in sales as you need to sell your products or services. Tenacity is important in the sales process as well. A no is not a definite no forever, it’s a no for now or for the particular product or…
Most business mentors and coaches have experienced many aspects of business; they have experienced what you are experiencing and know how to achieve positive results. They have the best knowledge of how your business will work well and under which circumstances. Running a start-up? You may need to hire a business mentor or coach for…
An article I wrote for The Businesswoman Media three years ago still fits the standard these days. There are businesses that are quiet over the holidays like Christmas Holiday season. We should be well aware of our business’ capacities, strengths and weaknesses. If your business also takes a break at least…